Masung Utilizes AI Technique Model DeepSeek to Train and Elevate Its Employees' Professionalism

Masung recently announced a major innovation: DeepSeek, the AI knowledge base! This technology makes pre-sales technical consultation, after-sales technical service, product knowledge, and other information searches more convenient, intelligent, and efficient than ever before!

As a leading company in the printer industry, Masung prioritizes customer experience and continuously innovates its internal knowledge management. At 9:30 AM on July 29, 2025, Masung employees in Shenzhen and Changsha participated in a unique online training session. The theme of the training was "Using the AI Knowledge Base DeepSeek to Improve Technical Consultation and After-sales Service Efficiency," presented by Mr. Yi Junan, head of the professional department.

This training focused on "applying knowledge to practice," translating Masung's years of printer experience and technology into more effective and practical applications. As the printer industry continues to expand its product offerings, including receipt printers, bill printers, QR code scanners, card printers, property certificate printers, academic certificate printers, and document management printers, mastering efficient knowledge retrieval methods has become increasingly important. Through a live demonstration of the Masung AI Knowledge Base's DeepSeek platform, employees learned how to quickly use natural language to retrieve key information, maintenance tips, and product specifications for self-service printers, thereby providing customers with more professional and efficient technical support.

Teacher Yi provided a detailed explanation of how to use the Masung AI Knowledge Base. The training course also included a live demonstration, allowing participants to experience the benefits of the intelligent knowledge base firsthand:

· Quickly answer printer-related questions: "Does it support QR code printi

ng? How do I debug receipt printing?" "Which printers have cutters?"

· Efficiently handle after-sales issues and quickly resolve them.

· Accurately retrieve product knowledge to improve collaboration between R&D and sales teams.

As Jiang Wenbin, Head of the QR Code Business Unit, puts it, "One-click consultation solves all printer-related issues!" Whether you're facing challenges with printing receipts, invoices, ribbons, or labels, or need detailed specifications for QR code scanners and thermal transfer printers, or even specialized printing needs like hospital receipts, shopping mall and supermarket restaurant receipts, pharmacy medication scanning and printing, lottery ticket printing, bus and rail printing, high-speed perforated invoice paper printing, weighbridge printing, bank self-service printing, gas station receipts, factory and warehouse labels, electricity labels, water and electricity meter readings, and traffic police duty printing, Masung's AI knowledge base can help you find the most accurate answers with just one click. This allows new employees to quickly get started and veteran employees to easily access information, from self-service printer maintenance guides to card printing procedures, all provided in natural language.

Cindy from Shenzhen Foreign Trade Department 2 also praised Masung's AI knowledge base, which provides intelligent search and one-stop solutions to help customers solve their problems. It's truly amazing! In our daily work, we often encounter various questions from customers: "Does your printer support QR code scanning and printing?" "How do I adjust the margin parameters for my color ID printer?" "How do I print using the Masung software?" "How do I connect my desktop label printer to my phone?" With Masung AI, whether it's card printer maintenance issues or other thermal transfer and sublimation printing process solutions, all information is centralized in a single intelligent AI knowledge base, enabling fast search and instant response.

This technology not only streamlines Masung's pre-sales and after-sales service but also greatly improves the efficiency of R&D data analysis. The R&D team has ready access to technical specifications for all Masung printer models, enabling product design optimization. The pre-sales team can instantly provide more detailed self-service printer solutions during customer demonstrations, boosting customer confidence.

We believe that the launch of the DeepSeek mode of the Masung AI knowledge base will enable every Masung employee to become an "AI expert" in the company's technology. This will make information more readily available, customer issues more quickly resolved, and product services more personalized and attentive!

Masung is truly illuminating the future of printing with technology! Let's work together to create an intelligent future!